How the job is changing
Apply AI in my role
Role pathways explain how the job is changing because of AI: the opportunities, the new working practices, the risks, and the courses that match.
Sales
Prepare calls, tailor proposals, and summarise pipeline notes faster.
See the role brief →Marketing
Draft campaign options, repurpose approved messages, and review performance notes.
See the role brief →Finance and Analysis
Explain variances, structure commentary, and speed up first-pass analysis.
See the role brief →HR and People
Draft policies, job text, and learning outlines for a person to edit.
See the role brief →Operations and Administration
Turn repeat instructions into checklists, summaries, and handovers.
See the role brief →Customer Service
Summarise cases, draft replies, and surface the next best step.
See the role brief →Project Management
Draft status, risks, and action lists from notes the team already trusts.
See the role brief →Professional Services
Speed up first drafts of analysis, agendas, and client-ready structure.
See the role brief →Technical Teams
Explain systems, draft technical notes, and prepare safer handovers.
See the role brief →Education
Prepare explanations, lesson options, and feedback drafts for educators to adapt.
See the role brief →Construction and Property
Summarise specifications, site notes, and client updates for a person to check.
See the role brief →Executive / Leadership
See where AI changes decisions, cost, and operating risk — not just individual productivity.
See the role brief →